The folks at Four Paws Design sound like they are constantly annoyed and wrote their company policies late at night after a long day of tolerating customers. They sound like life would be easier for them without the constant pestering of having to deal with orders. Eventually, it will be.
Contention and righteousness are no way to solve a problem. Everyone involved becomes indignant and upset and nothing is resolved, especially in the long term. In contrast, the folks at Woot! actually use sarcasm, apathy, and indignation to their advantage.