What You See (Part 1)

When a camera takes in an image, it is objective and records what comes through its lens, without bias, not giving preference to one piece of information over another. The brown book sitting on the shelf is as important to the camera as the red fingernail raised toward the sky.

When the brain takes in an image, it receives 400,000,000,000 bits of information each second, but only processes 2,000 of those bits because the brain has a network of neurons that has been trained to use associations, both of objections and of familiarity, to sort information into quickly usable portions of fuel for decision making.

When watching a movie, is the focus on the streetlight in the background or the exploding truck in the foreground? The camera makes no separation between one bit of light and another, but the brain does.

Mold For Your Fruit

Every so often, a trend pops out at you. It may even seem downright unavoidable. The train of thought runs you over before you have a chance to think about it. This week has revealed such a happening. Here are three slightly scary examples of the progressing passion for premier produce! Vegiforms are plastic molds inside of which fruits or vegetables are grown. As they grow, the fruits or vegetables are pressed against the mold and when they are removed, out comes an eggplant elf, or perhaps a cucumber clown. Disney , through its Imagination Farms division, is launching the Disney Garden brand of produce. More or less like any other fresh, Florida-grown consumables but with stickers of beloved Disney characters plastered all over. They quote a grandmother who believes that she will be able to have her granddaughter shiver with the same level of enthusiasm over the Disney-laced produce as the young girl does over hot chocolate and candy. Finally, there is the CBS partnership wi...

List Of Convenient Excuses To Avoid Change

1. "That will never work." 2. "That said, the labor laws make it difficult for us to do a lot of the suggestions you put out. And we do live in a lawsuit oriented society." 3. "Can you show me some research that demonstrates that this will work?" 4. "Well, if you had some real-world experience, then you would understand." 5. "I don't think our customers will go for that, and without them we'd never be able to afford to try this." 6. "It's fantastic, but the salesforce won't like it." 7. "The salesforce is willing to give it a try, but [insert major retailer/corporation/partner here] won't stock it." 8. "There are government regulations and this won't be permitted." 9. "Well, this might work for other people, but I think we'll stick with what we've got." 10. "Our team doesn't have the technical chops to do this." 11. "Maybe in the next b...

Le Tour De France

In one of the single, greatest, individual efforts in all of sports, Floyd Landis overcame what should have been an insurmountable deficit to pull himself into third place in this year's Tour de France. He failed miserably the day before and then made up for it through willpower and determination. He will probably win. But that is not the story. The story is that Americans had no idea. While it made front page headlines across Europe, Australia, and Africa, it was on page thirteen of the sports section in the local, metropolitan newspaper. While bicycle racing is one of the less popular sports here in the States, the Tour de France is consistently one of the top two sporting events in the world each year. This year, its attendance and viewership were eclipsed only by the dramatic World Cup . Take a chance to recognize greatness, even if it is outside the boundaries of daily life. Floyd Landis' legendary effort has already been forgotten by the mainstream, even though it ...

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