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It Hurts To Watch

Watch this video done for the Dove Self Esteem Fund, then go hug your kids and stop paying attention to advertising.

When reality is distorted this much, when advertising moves away from the product and creates a fictional world, how is it possible to be honest with customers? They will find out and they will despise the lying. Even worse, they will stop buying the product.

Plaudits to Dove for their expression and support of healthful honesty.


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